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Anatomy of Dreams

A narration of seven olfactive dreams for seven unique fragrances inspired by a Roman Palazzo
 
 
Maison Valentino introduces the "Anatomy of Dreams," a collection of Haute Couture perfumes inspired by the hedonistic essence of Rome. Each of the seven unique fragrance stories is crafted by expert perfumers, who selected the ingredients to create unexpected blends evoking Italian memories and contemporary times—an authentic sensorial journey of infinite trajectories and endless possibilities enclosed by glass bottles with an iconic silhouette.

SOGNO IN ROSSO

A dream in The Private Theater
Ingredients: Back pepper - Milk foam
Crafted by Fabrice Pellegrin

As sun sets on the Roman Palazzo, the private theater opens its doors. The theater shines like a hidden jewel within its opulent walls, where a world of extravagance and intrigue awaits. The name of the fragrance illustrates Valentino’s unparalleled connection to one of the world’s most passionate, seductive, powerful, and culturally symbolic color. It is a synonym of its glorious history and a powerful, recognizable, and recognized symbol.

Sogno in Rosso dreams in Red.

As the crowd settles, an eccentric energy crackles in the air, a collective breath held in eager anticipation of the spectacle that is about to unfold. And then, a scent – a most unexpected yet romantic aroma – wafts through the theater captivating the senses and igniting the imagination. A powerful burst of black pepper, bold and spicy, peaks through as a hint of what is to come, while a creamy and unctuous wave of schiuma di latte, an Italian milk foam, smooth and comforting, speaks of whispered secrets and hidden desires behind the red curtains. The show is about to begin – a dazzling display of artistry and extravagance, a red dream comes to life in a symphony of light, sound, and emotion.

L’INNOCENCE DE L’AIR

A dream in The Romantic Garden
Ingredients: Rose - Green tangerine
Crafted by Natalie Lorzon

A tall and arched window opens like welcoming arms as an intimate invite to step out from the cool, shadowed interior of the Palazzo and explore the vibrancy of an Italian garden and its hidden pathways. The alleys lead to a magnificent sight: a classical fountain, with is cascading tiers of water echoing the grandeur of the Palazzo itself.
The scent of ripening mandarins, their branches laden fruit, mingle with the delicate perfume of rose petals scattered on the warm stone. L’Innocence de l’Air pledges new beginnings, of the earth awakening from its winter slumber, captured perfectly in the sparkling notes of Calabrian tangerine intertwined with the fresh, dewy essence of centifolia rose.

PRIVATE TALK

A dream in The Secret Stairs
Ingredients: Tuberose - Cappuccino
Crafted by Nicolas Bonneville

Hidden deep within the Roman Palazzo’s heart lie the Private Stairs, worn smooth by the passage of countless footsteps. At their crest stands the bust of a statue, dressed in impeccable white stone despite the passage of time, born silent yet witness to generations of hushed conversations and stolen moments, holding secrets whispered.
The air vibrates with a palpable energy, a residue of clandestine meetings and lingering touches. As each stair step evokes memories of stolen moments, private talks between lovers, the stairs unveil a captivating blend of narcotic tuberose and comforting cappuccino accord. The tuberose evokes the lavish bouquets of white flowers that once graced these steps, their seductive aroma as a potent reminder of sensual nights and whispered promises. Intertwined with this floral opulence comes the unexpected warmth of Italian cappuccino, its rich aroma bringing energy and comfort – a sensory experience as addictive and exhilarating as a secret affair.

NOTTE D’ORO

A dream in the Baroque Banquet Room
Ingredients: Oud – Almond
Crafted by Paul Guerlain

As night falls on the Roman Palazzo, the Banquet Room, bathed in the warmth of a thousand flickering candles transforms into a breathtaking spectacle of opulence.
A decadent perfume floats in the air, a potent elixir of burning candles and the rich, aroma of precious oud. It is an extravagance scent that brings back to a time when pleasure was an art form. Leaving a trail behind a decadent laugh, a whisper of sweet almond emerges, it’s liqueur-like sweetness evoking promises ahead of the night’s indulgences. Notte D’Oro shimmers like liquid moonlight, reflecting the symphony of the night.

CLUB COUTURE

A dream in the Salon
Ingredients: Patchouli – Fig
Crafted by Carlos Benaim and Andrew Everett

The Palazzo turns into a more intimate yet equally captivating scene within the opulent Salons, where an exclusive gathering unfolds. As guests drift across the dark and polished wooden floors, their footsteps muffled by magnificent rugs, the atmosphere is thick with anticipation and the lingering scent of celebration. The worlds of Haute Couture Atelier and Night Clubs come together.
Two realms of fantasy and freedom collide, creating a space in which self-expression reigns supreme. This exhilarating fusion of tradition and rebellion is mirrored in the unexpected scent that hangs in the air – a captivating dialogue between the earthy, bohemian spirit of patchouli and the unexpected sweetness of a pulpy, almost electric fig accord. A fragrance as bold and unconventional as the gathering itself, a testament to the enduring power of a transformation and the allure of a night that spills into a glittering dawn.

PUNK ROMANTIC

A dream on the Roman Roof
Ingredients: Vanilla – Olivewood
Crafted by Fanny Bal

Standing on top of the Palazzo’s roof, overlooking the Roman dawn, a punk poet contemplates the first rays of sunlight wash the sky with purple and rose hues. A breathtaking spectacle of fleeting beauty, opening new horizons, and within that beauty, a reflection of his own tumultuous spirit and raw vulnerability, tempered by the dawning of a new day. The artist finds himself reborn – his passion is no longer a force of destruction but a wellspring of creation.
It is a perfect study in contrasts – the rich, comforting warmth of vanilla evoking the romantic heart of the artist, while the grounding, almost mineral notes of Olivewood embody the enduring spirit of Rome itself. Punk Romantic is a symbol of passion tempered by time, of darkness yielding to light, of a city that has witnessed centuries of artistic awakenings and continues to inspire.

BEHIND THE SEEN

A dream in the hidden room
Ingredients: Vetiver – Hazelnut
Crafted by Delphine Lebeau and Anne Flipo

The Palazzo’s Grand Library, with its towering shelves of leather-bound volumes, whispers tales of forgotten lore and arcane knowledge. Yet, within this sanctuary of knowledge lies a hidden truth, a secret passage masked by an innocuous door. Behind the tapestry of scholarship and intellectualism lies a universe of untold stories, of secret desires, and of a truth far more nuanced that the surface reveals.
The air hums with the lingering essence of vetiver, its grounding, earthy aroma intertwining with the rich, almost gourmand scent of hazelnut, whose fruit is hidden behind an enveloping shell, just like the surprise of the hidden library door. On a nearby table, a magnifying glass lies forgotten, a subtle reminder that reality is often a matter of perspective waiting to be examined, questioned, and ultimately redefined.

Take your dreams with you

Crafted from canvas and calfskin and adorned with golden studs, the fragrance holder and cases of the Anatomy of Dreams perfume collection are inspired by the grandeur of the Roman Palazzo

An act of love and sustainability

As part of the Valentino Beauty’s Acts of Love and sustainability mindset, the bottle is made of 99% glass of which 15% is recycled glass and recyclable where sorting facilities exist. A true masterpiece of craftmanship, it is produced in France and Italy with some sustainably sourced ingredients, a quest for positive and accountable sourcing.

The outer pack is made in France from certified FSC cardboard, with no glue and folded manually, also recyclable. It is also designed for the visually impaired with an embossed QR code and dedicated landing page.

 

All seven fragrances come in 30ml and 100ml formats.

The two fragrance enhancers come in 30ml formats.

 

Cosmo Partnership -

To craft Private Talk, L’Oréal has partnered exclusively with Cosmo to pioneer a new green sciences extraction technology, the first of which being tuberose encapsulated in Private Talk. This new and innovative extraction process paves the way to a new perfumery, as it encapsulates the smell of the ingredient in nature – capturing here the tuberose’s fragrance molecule from the air, without any transformation.

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